A website design service can range from a simple set of webpages from a static web pages to creating a dynamic web application. Static web sites, also known as brochure web sites, are typically designed once, rarely have any updates, and have do not have the ability to interact with the end user. On the other hand, a dynamic website application design like a content management system, shopping cart, newsletter, and/or a blog changes often and has the ability to interact with end users.

As we understand it, the only reason to get a business online is to promote, advertise, communicate, and/or sell products & services. For this reason, it only makes sense for web site owners to market a business entity online using the best methods that will actively attract new customers while reducing the costs associated with pay performance advertising.